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    OKR (Objectives and Key Results)OKR

    A goal-setting methodology: an Objective (a qualitative, ambitious goal) plus Key Results (2-5 measurable outcomes that prove the goal was achieved). Used by Google, Intel, and Netflix. The difference from KPIs: OKRs set direction and inspire, while KPIs are operational metrics.

    Example

    "Objective: Become the best place to work in our industry. KR1: eNPS >50. KR2: turnover <8%. KR3: 90% of new hires stay after one year."

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